The Art of Curl Alchemy

At Curl Alchemist, I specialize in the art of curl alchemy—transforming textured and curly hair into its most radiant and healthy state through personalized care, innovative techniques, and premium products. My mission is to empower you to embrace your natural beauty while creating sustainable rituals that honor both your hair and your well-being. With a commitment to education, self-care, and artistry, I strive to inspire confidence and elevate your curly hair experience.

Rooted in Passion, Growing with Purpose

Hi, I’m Ashley—curl artist, healer, and founder of Curl Alchemist. My passion for beauty and self-care began at a young age, but it wasn’t until a life-changing visit to Paul Mitchell the School Cincinnati that I turned it into a career. There, I embraced the values of being a Daymaker—uplifting clients through exceptional experiences, care, and positive energy—and a Visionary, committed to creating a better future by continuously innovating and improving my craft. I completed their cosmetology and Manager programs while apprenticing with a curly hair specialist and immersing myself in curly hair education.

While working as an independent stylist in Cincinnati, I built upon my passion for curly hair by immersing myself in education and becoming a dedicated specialist focused on creating personalized care rituals that honor each client’s unique texture. I later moved to Columbus, Ohio, where I joined Evan Joseph Salon as a Curl Designer and quickly worked my way up to a Senior Curl Director. There, I specialized in advanced techniques for all curl types, honed my skills, and deepened my commitment to empowering clients to embrace their natural beauty.

These experiences have shaped me into the curl artist I am today, dedicated to helping clients build confidence and prioritize self-care through healthy hair rituals. I’m here to guide you through every step of your curl journey, offering you the knowledge and tools to honor your unique texture. Together, we’ll create a routine that nurtures your curls and helps you feel your most confident, every day.